
Uptonica is an all-in-one AI operating platform for Shopify brands: unified catalog, content, pricing, ads, chat, CRM, and workflows powered by a shared data layer and AI employee Lia.
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Wizy.Pro was an e-commerce conversational AI platform for personalized customer engagement. The product line evolved through Waizy into Uptonica — a unified AI platform for Shopify merchants that replaces disconnected point tools with one shared catalog, account, and AI brain. Uptonica modules cover catalog enrichment (copy, attributes, translations, SEO at scale), content and social planning, dynamic repricing with margin guardrails, multi-channel ad attribution (Google, Meta, WhatsApp), customer conversations via a unified inbox (Telegram, WhatsApp, storefront chat), CRM pipeline management, and automated workflows for abandoned carts and follow-ups. The AI employee Lia works across every module with visibility into catalog, margins, and brand voice. Uptonica integrates natively with Shopify via the Admin API without theme replacement.
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